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Part of a series about small businesses in America.

When it comes to job creation, politicians talk about small businesses as the engines of the U.S. economy. It's been a familiar refrain among politicians from both major parties for years.

'Not Just A Restaurant'

Economists say such job growth is all about new firms — startups — but not all of them. Most startups will actually fail. The second most likely outcome is that they'll start small and stay small. Just a tiny fraction start small and then grow fast, creating an outsized share of new jobs. One such company is Sweetgreen, which dishes out fast, fresh organic salads in compostable bowls at 20 locations on the East Coast.

Pedro Ceron manages the restaurant near Capitol Hill. He's worked for the company for a little more than a year and is one of about 570 people now employed by Sweetgreen. Six years ago, it was just a little shack of a shop in D.C.'s Georgetown neighborhood, says co-founder Nicolas Jammet.

"It was 560 square feet and most people told us that you couldn't open a restaurant in that space or that size, but we were college seniors and we wanted to do it, so we did it," Jammet says.

“ [Government] loan programs, I would say, would be better targeted towards young businesses than small businesses per se.

Part of a series about small businesses in America.

When it comes to job creation, politicians talk about small businesses as the engines of the U.S. economy. It's been a familiar refrain among politicians from both major parties for years.

'Not Just A Restaurant'

Economists say such job growth is all about new firms — startups — but not all of them. Most startups will actually fail. The second most likely outcome is that they'll start small and stay small. Just a tiny fraction start small and then grow fast, creating an outsized share of new jobs. One such company is Sweetgreen, which dishes out fast, fresh organic salads in compostable bowls at 20 locations on the East Coast.

Pedro Ceron manages the restaurant near Capitol Hill. He's worked for the company for a little more than a year and is one of about 570 people now employed by Sweetgreen. Six years ago, it was just a little shack of a shop in D.C.'s Georgetown neighborhood, says co-founder Nicolas Jammet.

"It was 560 square feet and most people told us that you couldn't open a restaurant in that space or that size, but we were college seniors and we wanted to do it, so we did it," Jammet says.

“ [Government] loan programs, I would say, would be better targeted towards young businesses than small businesses per se.

среда

Janet Yellen got the official nod from President Obama Wednesday afternoon for the Fed's top spot. If Yellen's nomination is confirmed by the Senate, she'll be the first woman to head the Federal Reserve System and the most powerful central banker in the world.

But since she would be the first woman to get the job, just what exactly would her title be? Chair? Chairman? Chairwoman?

Yellen would replace Ben Bernanke, whose official salutation is chairman of the Board of Governors of the Federal Reserve System.

She's currently second in command as the vice chair, a position she took back in 2010. Only one other woman has had that role, and that was Alice Rivlin, from 1996 to 1999.

Yellen's current position is traditionally referred to as vice chairman. But according to a Fed representative, that title was altered to just vice chair for both Rivlin and Yellen.

So, on this historic occasion, it seems fair to guess that the title for the most powerful banker in the world would change as well. Right?

It's not entirely clear.

The Senate Banking Committee will be the first to take up Yellen's nomination. The chairman of that committee, South Dakota Democrat Tim Johnson, released a statement Wednesday in support of the expected nomination.

Here's how it reads: "I commend President Obama on his selection of Dr. Yellen to be the first woman to serve as Federal Reserve Chairman."

Now let's take a look at the White House email that started all the chatter about the pending nomination. The language in the email reads: "Later in the afternoon, the President will announce his intent to nominate Dr. Janet Yellen as Chair of the Board of Governors of the Federal Reserve System."

Notice the difference?

Well, maybe we can offer some clarification: According to a Fed representative, Yellen's new title would be chair of the Board of Governors of the Federal Reserve System.

Not long ago, when I got a PlayStation 3, the recommendations started rolling in: play this, play that, play my favorite game.

But a bunch of people said, with a sort of excited urgency — particularly people who know me — "Play Journey."

Journey is a PS3 exclusive from a game company called, yes, Thatgamecompany. It's won a bunch of awards from a bunch of different places — its music was even nominated for a Grammy for Best Score Soundtrack for Visual Media, where it competed with the scores of The Girl With The Dragon Tattoo, The Adventures Of Tintin, The Artist, The Dark Knight Rises, and Hugo.

Here's how the company describes it: "Journey is an interactive parable, an anonymous online adventure to experience a person's life passage and their intersections with others." As beautiful as the game is, that is not a description that excels in the area of specificity.

The basics are these: You appear on the screen in the form of a hooded and caped figure (I'd be lying if I denied that there was something nice about appearing in the form of what looked to me like a woman), alone in the desert. There's a mountain in the distance. That's where you're going. If you follow your nose, you wind up with a scarf that flaps behind you that can be charged up to give you flight.

And you just start traveling. Those dunes, those dunes ... you can walk on the sand, but when you're going downhill, you slide like a skier, leaving a little trail, making a ffffffft noise with your feet, flapping your cape. You skim the ground, you float, you leap. You trudge up a dune and peek over, then push past and slide again, steering between rock formations, ffffffffft, ffffffft, for long stretches. It is as close to understanding what being physically graceful would feel like as a not-so-graceful person is likely to get. (I ... well, I hypothesize.)

You look tiny sometimes. You feel tiny.

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