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When you arrive at the Jose Marti International Airport in Havana, you're greeted with a barrage of billboards with the popular Cuban government slogan promoting tourism: "Cuba, where the past and the present converge."

Perhaps nowhere on the island is that statement more true than in the city of Mariel, about 30 miles from Havana on the northeastern coast.

Mariel port is strategically located at the mouth of the Gulf of Mexico, facing the United States. In the 1980s, it was the exit point for 125,000 Cubans who were desperately fleeing to Florida; some of them with assistance from the U.S. government. The Soviet Union was collapsing, and its aid to Cuba was withering. That, coupled with decades of U.S. embargo, was causing the island's economy to nosedive.

Today, the mood in Mariel is very different. It still has the feel of a sleepy, humble Caribbean town, but there's excitement, too: The Cuban government is currently building a special economic zone that, among other things, will be open to companies that aren't majority state-owned.

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SAN FRANCISCO (AP) — San Francisco's new crackdown on a mobile app that allows people to auction off their public parking spots marks yet another clash between innovative technologies and regulators trying to maintain law and order, public safety and a sense of social decorum.

The app, called MonkeyParking, allows drivers who score a notoriously hard-to-get San Francisco parking spot to sell it for $5, $10, even $20 and then hang out there until the buyer arrives to take their place.

"It's illegal, it puts drivers on the hook for $300 fines, and it creates a predatory private market for public parking spaces that San Franciscans will not tolerate," City Attorney Dennis Herrera said in a statement Monday, ordering the Rome-based tech startup to stop the practice.

Herrera said people are free to rent out their own private driveways and garage spaces but the city "will not abide businesses that hold hostage on-street public parking spots for their own private profit." Two other startups face similar letters, he said, including ParkModo, which planned to pay drivers $13 an hour to sit in their cars blocking a spot until someone buys it.

State and federal lawmakers have grappled with new technologies that people can use to privately replace taxis, hotels and even restaurants. But nowhere is the conflict tougher than in San Francisco, which Silicon Valley firms often use as a testing ground, pushing the boundaries of local authorities who don't want to quash the booming tech economy.

Earlier this year, the city ordered Google to move a partially built four-story mystery barge from the middle of the San Francisco Bay after state officials said it was under construction without proper permits.

Police also insist ridesharing services like Uber, Lyft and Sidecar — which gained great traction during Bay Area Rapid Transit strikes last year — are operating illegally when they pick someone up at the airport, although they continue to do so, largely unchecked.

And a possible ballot initiative this fall would charge Airbnb vacation rental app users the city's 14 percent hotel tax if they want to rent a room in their house to a stranger.

Internet industry analyst Larry Downes said the real problem is that San Francisco's leaders have made short-sighted policy decisions on housing, development and public transit, leaving the city plagued with dense traffic and costly housing amid a tech boom.

"Instead of harassing startups trying to chip away at the problem, the city should acknowledge its many failings of leadership and do something productive," Downes said. "Obviously, this is a warning to all app developers in the sharing economy. If they are facilitating users trying to overcome vast inefficiency and corruption in government, they become an easy target."

San Francisco-based technology expert Charles Belle of the Startup Policy Lab, whose objective is to connect the startup community with policymakers and government, believes the issue between MonkeyParking and the city attorney is a great example of the need to create more forums for the two entities to engage.

"Companies need to be familiar with local laws, but threatened legal actions, such as cease-and-desist letters, only divert attention away from the opportunity to rethink how the community can use technology to improve government services," said Belle, who's a former executive director the Privacy and Technology Project at the University of California, Hastings College of the Law.

MonkeyParking CEO Paolo Dobrowolny, who was launching the app in the U.S. with a San Francisco pilot program, said ridesharing apps and other technologies that challenge mainstream businesses are delivering services that make users happy.

"As a general principle, we believe that a new company providing value to people should be regulated and not banned," Dobrowolny wrote in an email. "Regulation is fundamental in driving innovation, while banning is just stopping it."

Sweetch co-founder Hamza Ouazzani Chahdi, whose $5-a-parking-spot swapping app was also warned to cease and desist, said in an email that it's just trying to reduce congestion, which creates pollution and other problems.

"We don't understand why they want to shut us down," he said. "We are trying to solve the huge parking problem, which is not only bad for drivers but for all the city."

Parking in San Francisco has long been known as a driver's worst nightmare. A recent San Francisco Municipal Transportation Agency parking census reported that the city has 440,000 parking spots available — but only 275,000 of those are street parking.

The city attorney also asked Apple Inc. to immediately remove MonkeyParking's application from its App Store. Apple did not immediately respond to emails seeking comment, and the app was still downloadable Monday afternoon.

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Mendoza reported from San Jose, Calif. Follow Terry Collins at https://twitter.com/aptcollins and Martha Mendoza at https://twitter.com/mendozamartha

De Blasio was elected vowing to fight income inequality with a staunchly progressive agenda. De Blasio is leading a task force of mayors to fight economic inequalities, and he talks to Renee Montagne.

Increases in health costs will accelerate next year, but changes in how people buy care will help keep the hikes from reaching the speed seen several years ago, PricewaterhouseCoopers says.

The prediction, based on interviews and modeling, splits the difference between hopes that costs will stay tame and fears that they're off to the races after having been slow since the 2008 financial crisis.

"This is not an immediate return to double-digit growth rates," says Ben Isgur, a director in PwC's Health Research Institute. However, he adds, "what we're seeing for 2015 will be our first uptick in some time."

If health plans stay unchanged, PwC sees medical costs rising by 6.8 percent in 2015, up from a projected increase of 6.5 percent this year. (PwC defines medical costs as per-capita health expenses for private insurers and large, self-insured employers. This is different from the government's measure of health spending, which includes outlays for the government programs Medicaid and Medicare.)

But PwC doesn't expect plans to stand pat. In a separate analysis, the consulting firm forecasts that employers and insurers will continue to raise deductibles and give members other incentives to mind the price of care. (The deductible is what patients pay before insurance kicks in.)

Those changes should slow growth in the total cost of care to 4.8 percent, PwC says, as greater exposure to price tags prompts workers to undergo fewer treatments and tests. (PwC expects the deceleration from 6.8 percent to 4.8 percent to come solely from changes in consumer behavior, not money employers save by shifting costs to workers.)

Employers increasingly offer plans with deductibles of several thousand dollars, making members responsible for routine medical costs, and often for large portions of hospitalizations and other expensive treatment.

Two-thirds of the companies surveyed by PwC offer high-deductible plans. Nearly a fifth of employers offer nothing but a high-deductible plan. Forty-four percent of the rest are considering it, PwC said. Other research shows the same trend.

"A few years ago an employer would kind of put their toe in the water with the the high-deductible health plan," Isgur said. "They were saying, 'Hey, it's one of three you can pick from.' Now they're saying, 'This is the health plan we offer.' "

High-deductible plans are associated with lower short-term spending, research shows. But some studies suggest higher costs prompt patients to delay or skip needed care, which could raise long-term costs.

Other factors restraining medical expenses include better coordination between different parts of the system, and payment changes that penalize caregivers for poor patient outcomes, PwC says.

On the other hand, an improving economy is expected to prompt an increase in health-care consumption. That pushes up costs. So does hospital acquisition of physician practices, which allows the hospitals to charge more. Drug manufacturers are introducing expensive specialty drugs, which also puts upward pressure on spending.

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